The proof of the pudding is most definitely in the eating and all our hard work last year educating mobile operators about the A2P SMS opportunity resulted in a lot of A2P monetization and anti-fraud partnerships being signed, notably TIM Brasil, in cooperation with our friends at Sparkle.
Here Vox Carrier CEO, Ehsan Ahmadi, speaks with James Williams (A2P and mobile engagement expert), about the importance of A2P monetization and keeping SMS channels clear of spam. The Vox Carrier team is constantly emphasizing how these things can really benefit all mobile ecosystem stakeholders and we look forward to continuing this work throughout 2021. There is still plenty to do!