Huge thanks to James Williams (Mr. Connectivity) and Eduardo Santos from Unitel Angola for an insightful conversation during the GSMA & VOX Solutions Roundtable in Abidjan, Ivory Coast.

The discussion focused on one of the most critical telecom topics today: business messaging, especially A2P SMS, and the strategic importance of gaining visibility, control, and forming strong partnerships.

Eduardo Santos, Head of Enterprise Corporate in the Wholesale Business at Unitel Angola, shared valuable insights:

• Unitel is the leading mobile operator in Angola with 22+ million subscribers and 77% market share.
• After focusing on P2P SMS, Unitel is now scaling up A2P and P2A business messaging.
• Facing challenges like fraud and grey routes, Unitel is actively seeking global partners.
• VOX Solutions is seen as a strong strategic and technical partner to help secure the SMS ecosystem.

As James highlighted, “Business messaging is a long-term opportunity. The real value comes from control, visibility – and strategic support beyond just technology.”

Want to learn more about the future of A2P messaging in Africa? Watch the full video now!